- Bite-Sized Audio Podcast Listeners Are More Engaged
Bite-sized audio podcast listeners are loyal and attentive. Unlike social media posts or ads, podcasts hold your audience’s attention for an average of 20–30 minutes per episode. That’s uninterrupted time to share your story, highlight your offers, and connect with your customers.
- Bite-Sized Audio Podcasts Cater To Listener’s Limited Attention Spans
Bite-sized audio podcast listeners have limited attention spans. They want content that gets to the point, provides useful, actionable information and does so in a few minutes.
- Bite-Sized Audio Podcasts Build Small Business Owner Authority and Trust
When you regularly share valuable insights, your audience sees you as an expert in your field. Whether you’re a restaurant owner sharing cooking tips or a boutique owner talking about style trends, podcasting positions you as the go-to source in your industry.
- Bite-Sized Audio Podcasts Are Cleverly Disguised Commercials For Your Business
We build out bite-sized “10 minute a week” podcast episodes that provide quick tips, and quick glimpses into products and services that help the listener achieve the result promised in the”quick tip” and position them as cleverly disguised commercials for those products and services.
- Bite-Sized Audio Podcasts Enable Your Small Business To Stay Top Of Mind
By delivering fresh content every week, your podcast keeps your business at the forefront of your audience’s mind. When they need the products or services you offer, you’ll be their first call.
- Bite-Sized Audio Podcasts Are An Evergreen Asset For Your Business
Episodes are evergreen, meaning that listeners who tune in months after the episode’s initial airing are still able to take advantage of the offers contained in each episode and as the podcast reach expands, more listeners results in more sales.
- Bite-Sized Audio Podcasts Are A Lead Generating, Sales Engine For Your Business
By consistently publishing bite-size audio podcasts episodes, you establish a resource library for listeners to rely upon to solve specific problems. It’s easy for them to digest multiple episodes in a single sitting, download episodes for future reference and share episodes with others that may be have a problem an episode helps solve.